Anna Palminger is our Business Development Manager Sustainability and is passionate about transforming the use of sustainability data. With years of experience working with sustainability and environmental issues across the waste industry, healthcare, and private organizations her conviction is clear: data is essential to make well-informed decisions and follow up on sustainability strategies.

What is the biggest challenge for production companies in managing product sustainability data?

Anna: The biggest challenge for production companies is gathering and standardizing accurate sustainability data across complex supply chains. Inconsistent reporting, data gaps, and siloed systems make it difficult to track environmental impact, ensure compliance, and make informed decisions.The key is to get detailed information about every step of the supply chain, and how those steps are connected. This allows companies to see the full picture of their supply chain's environmental impact and where to improve. Artificial intelligence (AI) can analyze large amounts of data to find patterns and insights that humans might miss. In this context, AI can help companies understand the environmental impact of their supply chains and develop strategies to reduce that impact

Why is it so important to track a product’s evolution over time?

Anna: The production chain is rarely static—suppliers update components, packaging and shipping methods evolve, and products receive continuous improvements. Businesses aiming for long-term success need to keep up with these changes. Our software helps untangle complex supply chains with deep-linked data, making it easier to track updates and ensure sustainability at every stage. It’s all about identifying and addressing environmental impact in production.

Why is it high time to see sustainability as an investment rather than a cost?

Anna: We believe sustainability is a valuable investment, not an expense. Companies that integrate sustainability into their strategy gain long-term benefits, including cost savings, risk reduction, and competitive advantage. Our experience has shown that effective sustainability relies on the right software and accurate data.

Our software embodies this approach by combining deep sustainability expertise with advanced technology. We equip businesses with the insights needed to make informed decisions and drive impactful improvements—helping them grow while making a positive environmental and social impact.

With extensive sustainability experience, we specialize in collecting, organizing, and interpreting data. Our platform makes this expertise accessible and actionable, empowering businesses to turn sustainability into a driver of success.